What Is The Value Of Using Quora.com As One Of Your Social Networks?

After getting a lot of value from this website, I decided to write a blog post explaining what it is, why I love it and why you should try it out.  I hope you take a moment to visit Quora.com after reading this.  If you do, look me up on there and connect with me there.  I hope this is valuable for you all.  Thanks!

What is Quora.com?

Quora is a cool Q&A site which allows its users to pose and answer questions within its membership.  For example, someone might ask “What is the best business book to read for someone who has never lead a team?”  This is a legitimate question and it would likely get multiple quality responses from other members that would give this person some great advice on what they should read prior to starting a new job where he/she would be managing people. 

How is this different than Yahoo Answers?

This was my first question when I heard about the site.  Once I got onto the site, the answer was completely clear.  The quality of the answers on Quora is incredible.  On Yahoo Answers, multiple knuckleheads post poorly spelled, disrespectful, off-topic, or disgusting answers.  On Quora, you get professional, thoughtful, helpful, or intriguing answers.  On Yahoo answers, most people write one word to one paragraph, where most posts on Quora are 1 to 5 paragraphs long and will actually teach you what you need to know.  Every site has their morons, and Quora is not immune to those, but this is the highest quality Q&A site that I have ever come across.  Users also have the ability to “vote up” your answers for good answers, so it is easy to identify the most productive answers to each question.

How do I get started?

Go to Quora.com and fill out a profile.  Add various “Topics” that you are interested in.  After that, go to your “Home” page and you will see a number of questions that fall into your topics.  Scan through the questions for interesting topics and post interesting answers.  It’s that easy!

Why am I doing this again?

There are many reasons to use a site like this.  First of all, Quora pages show up relatively well in Google searches (that could have something to do with Charlie Cheever, Quora Founder, who is a Harvard graduate with Facebook and Amazon experience and knows a lot about Search Engine Optimization).  So, when you answer a question, it turns into an actual page on their site that people can get to through Google searches.  This is important because you can basically use this as a free blog that has free SEO built into it.

Quora also allows you to display expertise in an area that your job does not.  For example, if you are a sales manager but are extremely passionate about Social Media, you might not have a chance to display that passion/knowledge at work.  However, you can go onto Quora and display that knowledge for all of the world to see.  Suddenly, you will have 50 blog articles on the topic that you can share during your next internal/external interview for a position where you can utilize this passion project to get a new job.

Lastly, Quora is fun!  You get to answer questions, have debates, and have people thank you for sharing your knowledge.  There is also a follow/follower function on Quora, so you can (and I have) built relationships with the people on the site.  If you are a business owner, job-seeker, or a networking guru, this is a site you have to be on.  If you are a super-smart person who likes to show off, this site is definitely for you.  If you are a random person who occasionally likes to learn about random topics, then this site is great also!

I hope that helps you all understand the site a bit better.  Good luck out there!

Todd Hagopian


About Todd Hagopian (@ToddHagopian)

Todd Hagopian received his BA from Eastern Michigan University with a major in Political Science. After graduation, he worked as a Financial Advisor and a Bank Manager before returning to school. He attended Michigan State University, where he completed an MBA with a double-major in Finance and Marketing. Todd is now a Senior Product Development Manager for a Fortune 500 company. He frequently writes about business issues, social media strategy, and political issues that he finds important. Enjoy the blog!

Posted on September 29, 2011, in Social Media and tagged , , , , , , , , . Bookmark the permalink. Leave a comment.

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